Extends haircolor up to 107%Maintains richer longer-lasting color.Flower Shield Complex contains potent anti-fade protectors that flowers use for their own color protection.Free of Sulfates, Parabens, and Sodium Chloride.Provides maximum color protection and up to 107% longer-lasting haircolor. Haircolor stays true and radiant longer, even the brightest reds. Sulfate-free daily shampoo, extra gentle on the hair.Contains natural Gugo Bark for creamy, luxurious lather The Flower Shield Complex is a specialized blend of flower extracts designed to shield hair and prevent fading of color.Apply to wet hair, lather, rinse, and follow up with Healing ColorCare Conditioner and Trauma Treatment to achieve best results.