Hawaiian heritage, innovative technology

Awapuhi Wild Ginger® meets the needs of women looking for a sophisticated treatment and safe performance. Awapuhi, a historic ingredient for the company, is combined with our innovative and exclusive Keratriplex® and Kerareflect® complexes to be able to act on different types of hair in three categories: Repair, Smooth and Style. The Awapuhi extract contained in the formulas is produced on the organic solar farm created by Paul Mitchell in Hawaii.

The exclusive keratriplex® complex penetrates, repairs and seals damaged hair

Derived from the wool of New Zealand sheep, our KeraTriplex® complex is a blend of three targeted molecular weight keratin proteins virtually identical to keratin found in human hair. KeraTriplex® penetrates the cortex, rebuilds broken bridges, smoothes the cuticle and protects it from further damage. The hair immediately finds a healthier and renewed appearance.

Keratriplex® - acts from the inside out

Daily stress can damage hair, from the cuticle to the cortex. The keratin fibers within the cortex are connected by peptide bonds. When these bonds are broken, the hair becomes weak and brittle. KeraTriplex® is a blend of three keratin proteins with targeted molecular weights, which penetrates the cortex, rebuilds broken bridges and strengthens the cuticle. The hair immediately looks healthier and more renewed. A "protective shield" smooths the cuticle and protects it from further damage.

Healthy and strong hair

The Awapuhi Wild Ginger line is an extraordinary opportunity to moisturize, repair and renew dry, brittle, damaged, bleached or chemically treated hair, recreating body, strength and splendid shine and defending the strands from environmental aggressions.