Collection: Previa

Previa

Made in italy. The product lines Previa are entirely designed and produced in Italy, to garantee high quality.

Quality. Sophisticated formulations rich in natural active ingredients for healthy, silky and shiny hair.Respect. Products free from Sles, Dea and Paraben to obtain excellent results in the utmost respect of the skin and hair.Eco friendly. The communication materials Previa are made of recycled materials and have low environmental impact.

All lines

Curlfriends - curly hair

Extra Life - scalp care

Keeping After Color

Man

Reconstruct - damaged hair

Silver Blonde - blonde, gray, white hair

Smoothing

Style & Finish

Virtuous Body Care - body and hand care

Virtuous Sun - sun protection

Volumizing

Availability

In stock(59)
Out of stock(18)

New Arrivals

Yes(5)

Brand

Previa(77)

Line

Curlfriends - curly hair(7)
Extra Life - scalp care(22)
Keeping After Color(6)
Man(6)
Reconstruct - damaged hair(6)
Silver Blonde - blonde, gray, white hair(4)
Smoothing(3)
Style & Finish(12)
Virtuous Body Care - body and hand care(5)
Virtuous Sun - sun protection(4)
Volumizing(2)

Hair NeedsMatch all

Anti-Dandruff(8)
Anti-frizz(5)
Anti-hair Loss(7)
Anti-irritation(2)
Anti-yellow(4)
Brightening(1)
Colour Protection(6)
Curl Definition(7)
Densifying(1)
Exfoliants(1)
Frequent Washing(1)
Purifying(5)
Reconstruction(6)
Sun Protection(4)
Volumizer(3)

Hair TypeMatch all

All hair Types(12)
Blonde Hair(4)
Coloured Hair(6)
Curly Hair(7)
Damaged Hair(6)
Fine Hair(3)
Oily Hair(12)
Sensitive/Irritated Scalp(3)
Tangled / Unruly Hair(5)
Thinning Hair(3)

Product typeMatch all

Colours(2)
Conditioners(9)
Hair Kit(8)
Hair Masks(2)
Pre-shampoo treatment(5)
Shampoo(17)
Styling(10)
Treatments(14)

Format & textureMatch all

Ampoules(1)
Cream(1)
Gel(1)
Hairsprays(2)
Lotion(5)
Mousse(3)
Oil(1)
Paste(2)
Serum(7)
Spray(7)
Wax(3)

SizeMatch all

Maxi(2)
Standard(50)
Travel(16)

Skin typeMatch all

All Skin Types(3)

Body Care ProductsMatch all

Bath and Shower(1)
Body Treatments(2)
Hand Treatments(2)

Special ProductsMatch all

Natural(67)
Vegan(4)

Men’s productsMatch all

Men's Hair(6)

Styling effectMatch all

Beach Waves(1)
Glossy(3)
Natural(1)

Hair ColorMatch all

Pre - Post Colour(2)

Filter

Sort by:

Availability

In stock(59)
Out of stock(18)

New Arrivals

Yes(5)

Brand

Previa(77)

Line

Curlfriends - curly hair(7)
Extra Life - scalp care(22)
Keeping After Color(6)
Man(6)
Reconstruct - damaged hair(6)
Silver Blonde - blonde, gray, white hair(4)
Smoothing(3)
Style & Finish(12)
Virtuous Body Care - body and hand care(5)
Virtuous Sun - sun protection(4)
Volumizing(2)

Hair NeedsMatch all

Anti-Dandruff(8)
Anti-frizz(5)
Anti-hair Loss(7)
Anti-irritation(2)
Anti-yellow(4)
Brightening(1)
Colour Protection(6)
Curl Definition(7)
Densifying(1)
Exfoliants(1)
Frequent Washing(1)
Purifying(5)
Reconstruction(6)
Sun Protection(4)
Volumizer(3)

Hair TypeMatch all

All hair Types(12)
Blonde Hair(4)
Coloured Hair(6)
Curly Hair(7)
Damaged Hair(6)
Fine Hair(3)
Oily Hair(12)
Sensitive/Irritated Scalp(3)
Tangled / Unruly Hair(5)
Thinning Hair(3)

Product typeMatch all

Colours(2)
Conditioners(9)
Hair Kit(8)
Hair Masks(2)
Pre-shampoo treatment(5)
Shampoo(17)
Styling(10)
Treatments(14)

Format & textureMatch all

Ampoules(1)
Cream(1)
Gel(1)
Hairsprays(2)
Lotion(5)
Mousse(3)
Oil(1)
Paste(2)
Serum(7)
Spray(7)
Wax(3)

SizeMatch all

Maxi(2)
Standard(50)
Travel(16)

Skin typeMatch all

All Skin Types(3)

Body Care ProductsMatch all

Bath and Shower(1)
Body Treatments(2)
Hand Treatments(2)

Special ProductsMatch all

Natural(67)
Vegan(4)

Men’s productsMatch all

Men's Hair(6)

Styling effectMatch all

Beach Waves(1)
Glossy(3)
Natural(1)

Hair ColorMatch all

Pre - Post Colour(2)

77 products

Sort by:

Previa ExtraLife Purifying Leave-in Lotion 100ml

OUT OF STOCK

Vendor: Previa

Type:

Previa ExtraLife Purifying Leave-in Lotion 100ml - purifying detoxifying leave-in lotion

Regular price £20.20

Sale price £20.20 Regular price

Unit price

/per

Previa ExtraLife Regrowth Shampoo 350ml - shampoo anticaduta cute sensibile

Vendor: Previa

Type:

Previa ExtraLife Regrowth Shampoo 350ml - anti-hair loss shampoo sensitive scalp

Regular price £37.00

Sale price £37.00 Regular price

Unit price

/per

Previa ExtraLife Energising Leave-in Lotion 100ml

OUT OF STOCK

Vendor: Previa

Type:

Previa ExtraLife Energising Leave-in Lotion 100ml - energizing leave-in lotion

Regular price £19.40

Sale price £19.40 Regular price

Unit price

/per

Previa Extra LifeRegrowth Treatment 100ml

Vendor: Previa

Type:

Previa Extra LifeRegrowth Treatment 100ml - anti-hair loss treatment for sensitive scalp

Regular price £123.00

Sale price £123.00 Regular price

Unit price

/per

Previa Extra Life Purifying Shampoo 340ml - shampoo antiforfora

Vendor: Previa

Type:

Previa Extra Life Purifying Shampoo 340ml -anti-dandruff shampoo

Regular price £37.70

Sale price £37.70 Regular price

Unit price

/per

Previa Virtuous Hand Wash 500ml Hand Creme 50ml

OUT OF STOCK

Vendor: Previa

Type:

Previa Virtuous Hand Wash 500ml Hand Creme 50ml

Regular price £30.54

Sale price £30.54 Regular price ~~£37.43~~

Unit price

/per

Previa Virtuous Hand Creme 50ml - crema mani idratante e lenitiva

OUT OF STOCK

Vendor: Previa

Type:

Previa Virtuous Hand Creme 50ml - moisturising and soothing hand cream

Regular price £10.70

Sale price £10.70 Regular price

Unit price

/per

Previa Virtuous Fragrance Oil 15ml - olio profumato per il corpo

-10%

Vendor: Previa

Type:

Previa Virtuous Fragrance Oil 15ml - perfumed body oil

Regular price £16.64

Sale price £16.64 Regular price ~~£18.50~~

Unit price

/per

Previa Virtuous Body Lotion 100ml - lozione corpo nutriente ed idratante

Vendor: Previa

Type:

Previa Virtuous Body Lotion 100ml - nourishing and moisturising body lotion

Regular price £14.10

Sale price £14.10 Regular price

Unit price

/per

Previa Virtuous Hand Wash 500ml - detergente mani lenitivo e rinfrescante

OUT OF STOCK

Vendor: Previa

Type:

Previa Virtuous Hand Wash 500ml - soothing and refreshing hand cleanser

Regular price £24.05

Sale price £24.05 Regular price ~~£26.73~~

Unit price

/per

Previa Mousse 300ml - mousse di definizione

OUT OF STOCK

Vendor: Previa

Type:

Previa Mousse 300ml - defining mousse

Regular price £26.91

Sale price £26.91 Regular price ~~£29.90~~

Unit price

/per

Previa HairSpray Volumising Medium Hold 350ml

-10%

Vendor: Previa

Type:

Previa HairSpray Volumising Medium Hold 350ml - medium-hold volumising ecological hairspray

Regular price £29.09

Sale price £29.09 Regular price ~~£32.33~~

Unit price

/per

Previa Silver Blonde Biphasic Leave in Conditioner 200ml

-10%

Vendor: Previa

Type:

Previa Silver Blonde Biphasic Leave in Conditioner 200ml - no-rinse anti-yellowing conditioner

Regular price £30.59

Sale price £30.59 Regular price ~~£34.00~~

Unit price

/per

Previa Styling Creme Anti-frizz Leave-in Cream 200ml

OUT OF STOCK

Vendor: Previa

Type:

Previa Styling Creme Anti-frizz Leave-in Cream 200ml - no-rinse anti-frizz cream

Regular price £33.84

Sale price £33.84 Regular price ~~£37.60~~

Unit price

/per

Previa Plumping 200ml - siero rimpolpante per capelli fini

Vendor: Previa

Type:

Previa Plumping Serum for Fine Hair 200ml

Regular price £27.80

Sale price £27.80 Regular price

Unit price

/per

Previa Curl Definer 200ml - siero ravviva ricci

Vendor: Previa

Type:

Previa Curl Definer 200ml - curl reviving serum

Regular price £27.00

Sale price £27.00 Regular price

Unit price

/per

Previa Taming Gloss 200ml - siero anticrespo lucidante

-10%

Vendor: Previa

Type:

Previa Antifrizz Taming Fluid 200ml

Regular price £39.18

Sale price £39.18 Regular price ~~£43.54~~

Unit price

/per

Previa Sea Salt 200ml - spray texturizzante al sale marino

-10%

Vendor: Previa

Type:

Previa Sea Salt Spray 200ml

Regular price £29.97

Sale price £29.97 Regular price ~~£33.30~~

Unit price

/per

Previa Acid Water 200ml - spray ricostruzione capelli colorati

-10%

Vendor: Previa

Type:

Previa Acid Water 200ml - colored hair reconstruction spray

Regular price £30.59

Sale price £30.59 Regular price ~~£34.00~~

Unit price

/per

Previa Hair Regrowth Treatment 10 Days Kit 10x3ml

-10%

Vendor: Previa

Type:

Previa Extra Life Hair Regrowth Treatment 10 Days Kit 10x3ml - anti-thinning treatment

Regular price £63.81

Sale price £63.81 Regular price ~~£70.90~~

Unit price

/per

Previa Reconstruct Balsamo ristrutturante capelli danneggiati 200ml

-10%

Vendor: Previa

Type:

Previa Reconstruct Filler Conditioner 200ml - restructuring conditioner

Regular price £24.30

Sale price £24.30 Regular price ~~£27.00~~

Unit price

/per

Previa Keeping After Color Treatment 150ml - trattamento dopo colore

-10%

Vendor: Previa

Type:

Previa Keeping After Color Treatment 150ml - post-color treatment

Regular price £24.65

Sale price £24.65 Regular price ~~£27.40~~

Unit price

/per

Previa Smoothing Taming Conditioner 250ml - balsamo anticrespo

-10%

Vendor: Previa

Type:

Previa Smoothing Taming Conditioner 250ml

Regular price £33.92

Sale price £33.92 Regular price ~~£37.70~~

Unit price

/per

Previa Keeping After Color Conditioner 250ml - balsamo capelli colorati

OUT OF STOCK

Vendor: Previa

Type:

Previa Keeping After Color Conditioner 250ml - colored hair conditioner

Regular price £33.92

Sale price £33.92 Regular price ~~£37.70~~

Unit price

/per

Previa Keeping Organic Green Walnut Colour Shine Treatment 1000ml

-10%

Vendor: Previa

Type:

Previa Keeping Organic Green Walnut Colour Shine Treatment 1000ml - coloured hair mask

Regular price £93.18

Sale price £93.18 Regular price ~~£103.54~~

Unit price

/per

Previa Man Wax Gel Shine 200ml - cera gel lucida tenuta forte

-23%

Vendor: Previa

Type:

Previa Man Wax Gel Shine 200ml - shine wax gel strong hold

Regular price £19.98

Sale price £19.98 Regular price ~~£26.15~~

Unit price

/per

Previa Style And Finish Defining Paste 100ml - pasta di definizione

OUT OF STOCK

Vendor: Previa

Type:

Previa Style and finish Defining Paste 100ml

Regular price £32.71

Sale price £32.71 Regular price ~~£36.35~~

Unit price

/per

Previa Dry Shampoo 200ml - shampoo secco

-10%

Vendor: Previa

Type:

Previa Dry Shampoo 200ml - dry shampoo

Regular price £23.75

Sale price £23.75 Regular price ~~£26.40~~

Unit price

/per

Previa Finish Organic Shine Glaze Moulding Glossifying Fluid 200ml

OUT OF STOCK

Vendor: Previa

Type:

Previa Finish Organic Hydrolized Verbascum Thapsus Flower Luminous Shine Glaze 200ml

Regular price £24.90

Sale price £24.90 Regular price

Unit price

/per

Previa Finish Organic Hydrolized Verbascum Thapsus Flower No Gas Hairspray 350ml

OUT OF STOCK

Vendor: Previa

Type:

Previa Finish Organic Hydrolized Verbascum Thapsus Flower No Gas Hairspray Extra forte 350ml

Regular price £35.82

Sale price £35.82 Regular price ~~£39.80~~

Unit price

/per

Previa Man Wash Hair Body Shave 250ml - shampoo doccia uomo

-10%

Vendor: Previa

Type:

Previa Man Wash Hair Body Shave 250ml - man shower shampoo

Regular price £22.40

Sale price £22.40 Regular price ~~£24.90~~

Unit price

/per

Previa Man Pomade Shine 100ml - brillantina tenuta forte

OUT OF STOCK

Vendor: Previa

Type:

Previa Man Pomade Shine 100ml - strong hold pomade

Regular price £25.91

Sale price £25.91 Regular price ~~£28.80~~

Unit price

/per

Previa Man Wax Matte 100ml - cera tenuta media

OUT OF STOCK

Vendor: Previa

Type:

Previa Man Wax Matte 100ml - medium hold wax

Regular price £29.90

Sale price £29.90 Regular price

Unit price

/per

Previa Man Paste Matte 100ml - cera tenuta naturale

Vendor: Previa

Type:

Previa Man Paste Matte 100ml - natural hold wax

Regular price £23.50

Sale price £23.50 Regular price

Unit price

/per

Previa Green Clay Purifying Treatment 150ml - argilla purificante cute

-10%

Vendor: Previa

Type:

Previa Green Clay Purifying Treatment 150ml - purifying scalp clay

Regular price £24.65

Sale price £24.65 Regular price ~~£27.40~~

Unit price

/per

Previa Reconstruct Organic White Truffle Filler Serum 50ml - siero ristrutturante

-10%

Vendor: Previa

Type:

Previa Reconstruct Organic White Truffle Filler Serum 50ml

Regular price £31.59

Sale price £31.59 Regular price ~~£35.10~~

Unit price

/per

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